buttercupbus branded campervan hire case study
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StudentUniverse – Aussie News Today Tour 

A branded campervan university tour, to target students.

We provided a branded campervan using low tack vinyl decals, hired on a self-drive basis (supported with our delivery services) for a national University tour across the UK, promoting tourism and travel to students on campus. 

Branded campervan student university tour

Branded campervan hire for conference in London

Buttercup Bus Vintage Campers® provided branded VW Campervan hire to Xactly for their London conference at the Soho Hotel. (Xactly are a leading provider of enterprise-class, cloud-based, incentive compensation solutions for employee and sales performance management.).

We provided our VW campervan wrap template to Xactly’s in-house designer, and then put their artwork into production and had the campervan fully wrapped in their striking corporate colours and logos.

Xactly are an international company, and we worked across time zones to secure final artwork sign-off.

Alongside the branded campervan hire for the London conference, we provided the logistics, risk assessments and PL cover.

The orange and white campervan image was a key part of their branding, so our branded campervan hire was a huge hit, and provided many photo and video opportunities to showcase their #CompCloud sales incentives summit.

A branded campervan self-drive hire, national PR tour

  • Branded classic campervan using our vinyl decal service
  • We provided self-drive hire insurance and training to drive the campervan
  • We supported the self-drive tour with regional delivery  transporter services.
  • Tour completed in challenging weather conditions, with the “Beast from the East”.

Vinyl decals branding solution for classic campervan PR tour

We provided branded campervan hire, using our vinyl decals graphics package.

The campervan was hired on a self-drive hire basis, supported with our regional delivery services.

The campervan successfully completed a national University PR tour, targetting the student demographic.

All weather elements were thrown at this project to incude the ‘Beast from the East’ and the heavy snow – Bumble the campervan took it in her stride!

Branded VW Camper template
Branded campervan hire university tour

How did we help?

Branded campervan tour with trailer hire

Regional delivery and collection service

The campervan was hired on a self-drive basis to Student Universe and BAM. Because this was a national tour, covering Universities in Edinburgh, Newcastle, Darlington, Manchester, Sheffield, Bournemouth, Southampton and Guildford, we looked at regional delivery, storage and collection services. The campervan was then driven loacallt in each area. This came with benefits of minimising travel time, and compressing the tour into a shorter schedule. 

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Training and risk assessment paperwork

As the campervan was hired on a self-drive hire basis, we supported the client in tour planning, and regions for delivery and collection services.

We also provided an induction to ensure that the driver was comfortable driving the campervan safely.

We provided all the insurance paperwork, and also supported the client with the risk assessment paperwork, and supporting H&S equipment for the tour.

We remained on standbay to field any support calls during the tour. We also provided vehicle location and tracking services to the client, to provide reassurance that their driver would arrive on schedule. 

Branded campervan national tour hire

Valeting the campervan in between regional tours

The extreme weather and heavy snow from “Beast from the East” in 2018 led to the campervan picking up all sorts of slush and muck from the roads. We made sure that the campervan was supplied with cleaning materials, and thoroughly cleaned and washed inbetween legs of the tour. We also provided ongoing support to the driver throughout the tour, consulting over the weather, road closures and any other challenges that needed to be overcome.  

Classic campervan hire with branding decals

Branding applied to the campervan

For this project, the requirement was for a vinyl decal branding solution (different to our full laminate wrapped campervan hire services. )

We provided the client with our tried and tested template, and guided them through the process of submitting print ready artwork. We then put the graphics into production and applied them to the campervan.

 

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