Brabantia branded campervan tour
Media Tour in a branded VW Camper across London. Visiting the publishing houses to hand deliver samples and press materials whilst attracting lots of attention!
A London PR event in a branded campervan
Buttercup Bus VW Campers worked with Montage Communications on their campaign to drive awareness and conversation around an exciting homewares collaboration between interior design brand Brabantia and high profile, International designer, Orla Kiely, promoting the latest “must-have” range of Retro Pedal Bins.
We provided a specially commissioned, branded VW Camper, laminate wrapped in an iconic Orla Kiely print, guaranteed to capture the attention of the public. We provided the client with our template to capture their artwork. Sample prints were provided to ensure that the final wrap met the very exact requirements from the designer, where colour matches were spot on after production. On securing sign-off, our production team printed the wrap, and applied it to the campervan.
Journalist media tour
We were booked with our experienced driver team to conduct a campervan media tour to key journalists at major publishing houses across London, where press materials and product samples were hand delivered.
We were filmed whilst on the tour, passing well known London landmarks, enabling the creation of a short film to announce the collaboration.
The tour concluded with us parking next to a larger-than-life 3 metre high Orla Kiely bin for the launch event at Potters Fields Park with Tower Bridge as its backdrop. This provided a perfect photoshoot location, whilst engaging with the many passers-by, encouraging them to share their thoughts/launch images on social media.
Vinyl wrapped VW Camper
We supplied a template for a branded, retro VW camper.
We used the client’s artwork to produce sample prints for sign off.
On sign off, we put the pront into full production, and then fully laminate wrapped the VW camper.
Engagement with the public
We parked for the launch event at Potters Fields Park with the iconic Tower Bridge as its backdrop.
We set up the campervan for the photoshoot, being mindful of health and safety and respecting the ground keeper’s instructions.
Passers-by engaged with the campervan whilst learning more about the promotion and sharing their thoughts / images on social media.
What the client said
Our positive feedback
Truly dedicated to providing an outstanding service, Buttercup Bus offered an unique and completely professional experience. An absolute pleasure to work with!
Senior Account Executive, Montage Communications